10 Years with Bergenbier

10 years with Bergenbier

For 10 years Kick Off Events and Bergenbier celebrated many successful stories and a long friendship!

Liga 1 Bergenbier

  • Media buying on all stadiums used for Liga 1 Bergenbier matches;
  • Partnership signings with every club in Liga 1 Bergenbier;
  • Promo items concept and production;
  • Media purchases for all the TV stations broadcasting matches of 
    Liga 1 Bergenbier.

FCU Politehnica Timisoara

  • Develop the partnership between FCU Politehnica Timisoara & Bergenbier during 2006-2007;
  • On and off stadium activities for 33 home matches;
  • Concept development and implementation for BTL (KA, HoReCa, stadium) and PR regional campaigns;
  • Concept development and production for promotional items;
  • Special BTL projects dedicated to students in Timisoara.

FC Otelul Galati
– 2010-2011 Romania National Champions –

  • Concept development of the champions celebration event in Galati, 2010-2011.
  • Public viewing of the last match of Otelul Galati: giant screen, BB tent, contests and promotions with prizes.
  • City tour on an open platform.
  • Public awarding ceremony: fireworks, confetti, champions t-shirts, medals & trophy. Over 20.000 people attended the event.
  • Media activities to promote the event:
    TV live broadcast of the event: SPORT.RO, GSPTV, DIGISPORT, DOLCESPORT.
  • Media purchasing – sports newspapers and online.
  • News and articles in local and national print, online and TV media..

National Football Team of Romania

  • Develop the partnership between FRF & Bergenbier during 2006-2008
  • On and off stadium activities for home matches
  • Concept development and implementation for BTL (KA & HoReCa) and PR activities for every event
  • Concept development and production for promotional items
  • Public viewings for qualifying matches

Cristian Chivu
– national team captain –

  • Signing and developing the image contract of Cristian Chivu with Bergenbier, during 2009-2010;
  • Integrate Cristian Chivu with various Bergenbier ATL, BTL and PR campaigns;
  • Cristian Chivu presence at Bergenbier events.

Bergenbier Amateur Football League

  • Concept development and implementation of BTL and PR campaigns;
  • Organizing and promoting two national final tournaments of the Romanian Amateur Football Federation;
  • In 2 years of partnership, amateur football increased from 15.000 registered members to 30.000.

2010 World Cup
– 360° campaign –

  • Concept creation, development and implementation of a 360° campaign to promote the 2010 Football World Cup.
  • Headline: We live football together!
    Main cast: Cristian Chivu & Bogdan Lobont.
  • Concept developing, production and implementation for special match moments: TVC, BBI/BBO and teams activities.
  • Radio spot, OOH, BTL – HoReCa; public viewings.

Hagi – vol. 1 National Team, vol.2 Clubs
– DVD project –

  • Concept creation, development and implementation of a BTL campaign in KA with prizes consisting of DVDs presenting the national team or clubs performances of Gheorghe Hagi – The King of Romanian Football.
  • Concept creation, production and implementation of a pack shot and launching event.

Agencies’ Cup

  • Football tournament organized by IQads, online newspaper dedicated to advertising, for the advertising agencies based in Bucharest.
  • Bergenbier – main partner at all 4 editions organized from 2007 to 2011.