10 Years with Bergenbier
10 years with Bergenbier
For 10 years Kick Off Events and Bergenbier celebrated many successful stories and a long friendship!
Liga 1 Bergenbier
- Media buying on all stadiums used for Liga 1 Bergenbier matches;
- Partnership signings with every club in Liga 1 Bergenbier;
- Promo items concept and production;
- Media purchases for all the TV stations broadcasting matches of Liga 1 Bergenbier.
FCU Politehnica Timisoara
- Develop the partnership between FCU Politehnica Timisoara & Bergenbier during 2006-2007;
- On and off stadium activities for 33 home matches;
- Concept development and implementation for BTL (KA, HoReCa, stadium) and PR regional campaigns;
- Concept development and production for promotional items;
- Special BTL projects dedicated to students in Timisoara.
FC Otelul Galati – 2010-2011 Romania National Champions –
- Concept development of the champions celebration event in Galati, 2010-2011.
- Public viewing of the last match of Otelul Galati: giant screen, BB tent, contests and promotions with prizes.
- City tour on an open platform.
- Public awarding ceremony: fireworks, confetti, champions t-shirts, medals & trophy. Over 20.000 people attended the event.
- Media activities to promote the event:
TV live broadcast of the event: SPORT.RO, GSPTV, DIGISPORT, DOLCESPORT.
- Media purchasing – sports newspapers and online.
- News and articles in local and national print, online and TV media..
National Football Team of Romania
- Develop the partnership between FRF & Bergenbier during 2006-2008
- On and off stadium activities for home matches
- Concept development and implementation for BTL (KA & HoReCa) and PR activities for every event
- Concept development and production for promotional items
- Public viewings for qualifying matches
Cristian Chivu – national team captain –
- Signing and developing the image contract of Cristian Chivu with Bergenbier, during 2009-2010;
- Integrate Cristian Chivu with various Bergenbier ATL, BTL and PR campaigns;
- Cristian Chivu presence at Bergenbier events.
Bergenbier Amateur Football League
- Concept development and implementation of BTL and PR campaigns;
- Organizing and promoting two national final tournaments of the Romanian Amateur Football Federation;
- In 2 years of partnership, amateur football increased from 15.000 registered members to 30.000.
2010 World Cup– 360° campaign –
- Concept creation, development and implementation of a 360° campaign to promote the 2010 Football World Cup.
- Headline: We live football together!
Main cast: Cristian Chivu & Bogdan Lobont.
- Concept developing, production and implementation for special match moments: TVC, BBI/BBO and teams activities.
- Radio spot, OOH, BTL – HoReCa; public viewings.
Hagi – vol. 1 National Team, vol.2 Clubs – DVD project –
- Concept creation, development and implementation of a BTL campaign in KA with prizes consisting of DVDs presenting the national team or clubs performances of Gheorghe Hagi – The King of Romanian Football.
- Concept creation, production and implementation of a pack shot and launching event.